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Are you building a business and life truly worth everything you're pouring into them? In "Worth It", author, attorney, and CEO Jeana Goosmann shares a wildly powerful framework for making sure your answer is always, "Yes." Through years of building a world-class law firm, navigating high-stakes negotiations with millions on the line, and making cases for big trial wins, Goosmann has honed the R.E.D. Philosophy, which colors everything she does.R.E.D.-ready, execute, deliver-is a practical way of living and leading for peak performance and high impact. Inside, you will learn: The five key DNA traits of top-performing entrepreneurs A fire-hardened process for winning every negotiation The truth about work-life balance (and what actually works for achievers) How to craft strategies that put you miles ahead of competitors Why some cultures cause companies to thrive (and how to create them) And more . . .Now, are you ready to execute on the inspiring vision, deliver big wins, and build a life and business that's worth it